The Shepherd's Guide Blog

Keyword Research – The Foundation Of SEO

March 22, 2024

Keyword research is the foundation of search engine optimization, and without it, you cannot expect to create sustainable and repeatable visibility for your website.

Today, SEO is a much wider discipline than in the early days of the industry and has been segmented into many verticals.

But, at the core, SEO is about finding opportunities online and capturing relevant traffic to your website through visibility in search engines. Keyword research is at the heart of that SEO strategy.

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How Do I Know If My Business Pleases God?

March 15, 2024

I want to talk to you today about running a business that pleases God.

In business, we’re taught to constantly be testing products, examining customer response, and measuring profitability so we can please others. We know what pleases our investors is more return on investment. We know what pleases our social media followers by measuring the likes, comments, and views. We know what pleases our customers by their willingness to buy more and pay more.

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Partnership Without Limits: 5 Important Lessons I’ve Learned

March 8, 2024

Do you know what’s more important than making the right decision? Going where God is leading you.

In the middle of an overwhelming autumn day, God invited me to spend time with him in nature. You know what I heard him tell me? “Leave your career and position on the leadership team at a nonprofit.”

What could I do but take a leap of faith and obedience? I resigned a week later. Then, God called me back to entrepreneurship. A couple of months later, someone told me about Faith Driven Entrepreneur and I joined an inaugural Foundation Group.

The group leader asked me to write about being a Parentpreneur. So, I gladly accepted the offer and submitted an article in April. But in God’s perfect timing, it wasn’t published until July.

On the same day, an executive producer from Florida came across my profile on the Faith Driven Entrepreneur website, and he contacted me. He and his business partner had been praying for someone to help them start up a nonprofit to serve Christian filmmakers. While I didn’t have experience in the entertainment industry, I did have a wealth of experience in nonprofit leadership.

God often puts us into a position to launch something new. And he had equipped me with the skill-set needed for a position I never knew existed. Not only that, but he also connected me with the perfect partners to advance his Kingdom.

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